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E-i-e-i-oh! Haba Tempts Toddlers Down On The Farm With My First Playworld

Posted by Andrea Elliott on May 29th 2012

FOR IMMEDIATE RELEASE CONTACT: KidStuff Public Relations Lisa Orman • 608-767-1102 lisa@kidstuffpr.com Skaneateles, NY (December 12, 2011) – Down the lane from Old MacDonald and the Farmer in the Dell is HABA’s newest role-play line, My First Play World Farm, where cow, rooster and pig have been beautifully crafted into wooden pieces and playsets in Germany. New for 2012 is a full farm-themed product line with puzzles, games, animals and settings sized perfectly for toddler hands. See all the products down on the farm at HABA’s colorful Booth 319 at the American International Toy Fair in February. My First Play World Farm is a delightful line of adaptable and expandable wooden toys that can be organized for family play or solo fun. Designed for toddlers 18 months and older, these farm friends invite little imaginations to grow with role-play and daydreaming. Nine farm-themed products made from beech wood by Germany’s expert toymaker enter toy stores in 2012. The company that started over 70 years ago making beautiful wooden toys continues its legacy while garnering virtually every German and American toy industry honor. Download Press Release (pdf)